Search Engine Optimization
Our Search Engine Optimization experts consider how search engines work, what people search for, the actual "words" typed
into search engines and which search engines are preferred by their targeted audience.
They make sure you come out on top (quite literally) of every relevant search.
With integrated competencies in Google Analytics, we let you track and analyze the behavior of every user that happens upon your website with background stories of where they came from, and where they'll be going after they've heard what you've got to say.
We optimize your website to ensure that your company ranks highly in all major search engines for the major key words that we identify jointly with our clients. Our activity is mainly focused around the top 5 search engines namely Google, Yahoo, Bing, AltaVista, & AOL. Search Engine Optimization involves several key areas like Key Word Research, Competition Analysis, Search Engine Optimization Copy writing, Link Building, Directory Submission etc, that we take care of for our clients.
WHAT ALL WE DO IN A TYPICAL Search Engine Optimization PROJECT
We encourage our customers to involve us as early as possible in their system development life cycle (SDLC). Our Engagement at the various stages of the Product Life Cycle includes:
- System Architecture Design
- Information Architecture
- Organizing, Categorizing, Prioritizing & labelling Information
- Navigational Structure
- Conceptualizing navigational types & hierarchy
- Internal content relations
- Content strategy & standardization
- Data standardization & semantics
- Web Analytics strategy
- Conversion tracking strategy
- System Development
- SEO Best Practices
- URL structuring rules
- Meta content rules
- Canonicalization strategy
- Establishing crawling rules
- Parameter management
- Avoiding Duplicate content
- Content development
- System load time analysis
- Launch Readiness
- Search engine crawling simulations
- Conceptualizing & designing Robots.txt
- Sitemap build-ups
- Web Analytics implementation
- Conversion tracking implementation
- Growth Stage
- Digital PR
- Link Building
Our Search Engine Optimization experts are well versed with what works where in the internet world. Be it the actual "words" typed by people to search a particular product or the list of most searched products and most preferred search engines and forums to catch the target audiences, our Search Engine Optimization people know how to optimize them together and bring traffic to your websites. They make sure you come out on top of every relevant search.